The Pixar Touch: The Making of a Company

The Pixar Touch The Making of a Company The Pixar Touch is a lively chronicle of Pixar Animation Studios history and evolution and the fraternity of geeks who shaped it With the help of visionary businessman Steve Jobs and animating genius

  • Title: The Pixar Touch: The Making of a Company
  • Author: David A. Price
  • ISBN: 9780307265753
  • Page: 229
  • Format: Hardcover
  • The Pixar Touch is a lively chronicle of Pixar Animation Studios history and evolution, and the fraternity of geeks who shaped it With the help of visionary businessman Steve Jobs and animating genius John Lasseter, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all the way up through theThe Pixar Touch is a lively chronicle of Pixar Animation Studios history and evolution, and the fraternity of geeks who shaped it With the help of visionary businessman Steve Jobs and animating genius John Lasseter, Pixar has become the gold standard of animated filmmaking, beginning with a short special effects shot made at Lucasfilm in 1982 all the way up through the landmark films Toy Story, Finding Nemo, Wall E, and others David A Price goes behind the scenes of the corporate feuds between Lasseter and his former champion, Jeffrey Katzenberg, as well as between Steve Jobs and Michael Eisner And finally he explores Pixar s complex relationship with the Walt Disney Company as it transformed itself into the 7.4 billion jewel in the Disney crown.
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      Posted by:David A. Price
      Published :2018-07-17T07:40:44+00:00

    568 Comment

    • David says:

      This was a fascinating story. The company called Pixar made it big by being the pioneer in computer animation, replacing the "old-style" hand-drawn animation techniques of the Disney tradition. But it was a long, painful process to get to "fame and fortune." The book includes some early history of computer development, the gradual evolution of graphics hardware and rendering software, and the persistent and painstaking efforts that led to sophisticated computer animation. We meet the key persona [...]

    • Benjamin says:

      Honestly, this is probably a four star book but I have a bit of a soft spot if not just an immense amount of respect for Pixar as a company and (nearly all of) their movies (I'm looking at your, Cars). The Pixar Touch is a very nice getting-to-know-you type of book, going through all of Pixar's history in less than three hundred pages. Of course the entire story can be summarized by mentions of Pixar software/hardware, Steve Jobs, and Disney drama.Nevertheless, Price manages to expand on all thi [...]

    • Bdomo28 says:

      What a beautiful book about a company I hold dear to my heart. The writing was natural, and Price's knack for journalism has left me deeply satisfied and utterly inspired!

    • Faz says:

      In Walter Isaacson's biography of Steve Jobs, there's a picture of Jobs with John Lasseter. They were both laughing (as people normally do in pictures that are featured in biographies) & the caption reads "With John Lasseter, August 1997. His cherubic face & demeanor masked an artistic perfectionism that rivaled that of Jobs." Chapter 22 of that book talked about Pixar, from the point where Lasseter & his team had had the first half of Toy Story ready to screen by November 1993. The [...]

    • Gijs Grob says:

      'The Pixar Touch' describes the development of the successful animation studio, from its humble beginnings as a dream of a bunch of visionary computer science students to its assimilation within the Disney Company in 2006, when somehow things became full circle for Pixar (this last chapter is titled 'homecoming' for obvious reasons).Price goes at lengths to delve into the deep past, rendering the origins of Pixar's key players, Ed Catmull, Alvy Ray Smith and John Lasseter. It takes a long time b [...]

    • Michael Scott says:

      The Pixar Touch tells the story of the establishment of Pixar as the leading 3D computer animation company. Sure enough, Price gives us a vivid account of the grinding and growth of what essentially is the success of a garage company (albeit an academic garage). We are told how Pixar started as an imaging branch of Lucasfilm, went on as a hardware company, awed at SIGGRAPH for years, and only later could focus on making feature animated movies. We get to learn about the process that led to the f [...]

    • Shawn says:

      Awesome book explaining in detail how Pixar is able to churn our great movie after great movie. Also reaffirms that Steve Jobs is a douche

    • Diana Harvey says:

      The Pixar Touch read more like a novel than it did a non-fiction book! Reading non fiction can sometimes be very tedious no matter how much you might like the subject. I was happily surprised that it was not written as 300 pages of sheerly academic information but instead read more like a set of stories. The book included enough technical detail that I learned more than I ever thought I would about computer animation and movie production, but not to much to be overwhelming to a reader. Hearing t [...]

    • Anya says:

      This is an engaging and fun look at the founding and history of Pixar. It gets a little dense when discussing the different technology Pixar pioneered but Price never veers too deeply into it to make it entirely inaccessible. As much as a Disney buff as I am, knowing all the details of Disney's history, it was fun to finally know Pixar's history too! now I just need a sequel since so much as happened with the company since this book was published.

    • Chaise Crosby says:

      This was a fascinating read for me; all the more so because I've always been a huge fan of Pixar. Having read Steve Jobs last year, it was interesting to read some of the same stories from a different perspective. This book was very enlightening as far as the struggles that the Pixar team went through to get off the ground and for the immense work that has gone into computer animation at Pixar. I'm tempted to go through and watch each of their movies again with newfound appreciation!

    • Stacy says:

      Interesting read. Enjoyed learning about how Pixar got started. Also enjoyed learning about the inspiration for some of the movies and the revisions they went through.

    • Davis says:

      Interesting history of Pixar's turbulent beginnings. The Pixar founders just wanted to make computer animated entertainment. But to keep the financing going, they had to masquarade as a hardware/software company for Lucasfilm and then later for Steve Jobs, who purchased Pixar for a mere $5 million from Lucasfilm. It's amazing how none of the financial backers (George Lucas & Steven Jobs) or potential buyer (Disney/Eisner/Jeffery Katzenberg) never saw the creative potential of Pixar. It's saf [...]

    • Judy says:

      I really enjoyed the beginning of this book and was especially intrigued by the role the University of Utah (my alma mater) played in the earliest developments in computer animation. However, I have to confess I got a bit bored during the descriptions of one technological development after another, and then by the in-depth description of all the politics and feuds in the Disney and Pixar worlds. That was followed by details of the plot development of eight or nine Pixar films. Yawn. Still, the m [...]

    • Christopher Litsinger says:

      If you are enough of a Pixar fan to watch the movies with the director's commentary, most of this will seem familiar.One interesting omission comes early on in the book when discussing the failure of the first Toy Story script: Price does not mention Katzenberg's pushing for more "edge" which is well covered in the Jobs biography, and seems central to the story to me. This kept me from fully "trusting" the book.Perhaps the most interesting bit for me was the description of The Incredibles charac [...]

    • Beth Robinson says:

      This book was a solid company biography. It balanced well the stories of the decision-making individuals, the technology, and the movie-making. With some of the topics discussed, I expect there are other interpretations of the facts the story was based on. Especially since it delves into corporate politics. But that's okay. I knew some of the pieces about how the individual movies were made, so I was especially intrigued by the early days when the very idea of computer animation was cutting edge [...]

    • David says:

      This is a fun book; it is of special interest to me, as my brother works for another major computer animation studio. I did not realize how large a role that Steve Jobs played in the development and financing of Pixar. The company is wildly successful, and has contributed enormously to the state-of-the-art in computer animation. Just as important as the animation technology, the creativity, story-lines and dialogues developed by Pixar are wonderful. This book does a good job of helping one to un [...]

    • Alice says:

      The Pixar Touch is a fascinating story of Pixar, from its humble beginnings in a garage to the animation powerhouse. The author deftly weaves together strands from business and corporate intrigue (Roy Disney vs. Michael Eisner! Disney vs. DreamWorks!), the history of computer animation and technology, and the personal stories of the major players in the history of Pixar. The book deepened my appreciation of the technical wizardry of the Pixar films and my admiration for the company. It's a quick [...]

    • Arjun says:

      I've already known a little about how Pixar came to be from the Walter Isaacson's Steve Jobs book, this is a deep dive into the early years of Pixar, the John Lasseter story pretty much. For someone who loves the Pixar movies so much its great to know how some of them were made. its not the best book ever but for a Pixar enthusiast its definitely a must read.

    • Philip Palios says:

      One of the best profiles of a company I've ever read. Price provides a fascinating history of Pixar from the very early days, documenting the rise of an entire new dimension to the film industry. He discusses the people involved just as much (or more) than the technology, but both accounts are interesting. Price's writing is elegant and engaging, making this book a page-turning joy to read.

    • David says:

      The most interesting thing about Pixar's founding is that there were so many stars that had to align, and so many things that almost went wrong, that it's amazing that it exists at all, let alone in the shape it's in today. I enjoyed the look behind the curtain afforded by this book, and it gave me new appreciation for the movies. I'm going to have to go watch them all again now.

    • Charles says:

      A truly comprehensive journey through the history of Pixar. I thoroughly enjoyed John Lasseter's involvement in Pixar for leading the creative process. It allowed me to appreciate the films, knowing the background information.

    • Alex Givant says:

      Just WOW! This book tells you a story behind so much loved movies that Pixar created. I never knew that for "Finding Nemo" they hired marine scientist and cut fishes to make them more real on screen. These guys rock!

    • Brian Kramp says:

      You'll want to read Creativity Inc instead of this book. This is a mundane, outsiders view that didn't at all live up to its title. It felt like a collection of facts rather than stories about the processes that made such great movies.

    • Tiina Pärtel says:

      Beginning was way too packed with details and hard to concentrate, but since I already read Steve Jobs side of the Pixar story, it was very cool to hear familiarities and how those two stories go together.Favorite take-aways were: *that already then people complained that "those new young illustrators need to learn to be more patient!" *and: it seemed to be the hardest to explain young, recent graduates, that if they say you need to get it done with two days, it doesn't mean 2x 24h days.

    • Omar says:

      As a child, like most of the 90's kids, movies like Toy Story, Monsters Inc Finding Nemo and other works of Pixar have constituted a huge part of my life. I never knew how much they endured in order to bring such wonders to life. This book shows how the 3D animation studio became the behemoth it has become, the struggles they had to overcome in order to give birth to an industry that never existed before, the politics within Pixar as well as giants such as Disney and Apple, and most importantly [...]

    • Trung Nguyen Dang says:

      This book pales in comparison to Creativity, Inc by Ed Catmull (founder of Pixar). It adds more details of Pixar, especially the lawsuits against other artists on copyright. But it does not add more understand and insights on what makes Pixar so great. I would have rated it slightly higher if not for Creativity, Inc by Ed Catmull, one of the best books I've read.

    • Steven Williamson says:

      Did you know that Pixar originally started as a small part of a small college in New York? Or that it's first foray into the movie industry was working with Lucasfilm and what would become Industrial Light and Magic? This book details all sorts of interesting facts about Pixar as a hardware company (Pixar Image Computer) and the movie powerhouse it came to be.

    • Peter says:

      This book describes the history of Pixar from its founders struggles to the power plays between Corporations up until Disney bought the company. The writer is bold and does not refrain from having an opinion on the situations he brings to the fore. Interesting read from a historical point of view especially since the technology breakthroughs that made Pixar are described in detail.

    • James says:

      This was a very cool journey of the Pixar history and how making the right strategic moves can pay off. This was my first exposure to the moving producing industry and I did enjoying learning about it. The most fascinating part of this was where the work gets done and how a nations tax incentives greatly influence where the writing and other processes take place.

    • John Gregory says:

      Really great and detailed up through A Bug’s Life. Loses steam after that.

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